“Our vision is to nurture every child by supporting and encouraging them to realise their potential.⁠”

– Victoria Reading, Founder of The Freckled Frog

The Freckled Frog started in Melbourne by Victoria Reading, we have a wide range of educational toys in Australia that we design and manufacture to inspire children’s love of learning. We have been selling educational toys online since 2009 and are trusted by educators from over 20 countries around the world. Our range of educational toys online encourage open-ended imaginative play, inclusiveness and diversity, which are curriculum designed toys for preschool Australia. Being Australia’s educational toy leader, our best-selling categories include construction and imaginative play toys for toddlers. If you are looking for unique wooden baby toys Australia, our toys help children to explore, experiment and learn about the world around them while having fun! We pride ourselves on creating innovative, high quality learning resources at a global standard for our educational communities, that help to empower and inspire children through the love of learning. Our entire range including our popular small world toys are only made with FSC certified wood, which ensure it comes from sustainable sources helping to conserve and protect our forests and wildlife. 

Shopping with us

Company Information

My Playroom is now open as usual from Monday - Saturday 10am - 5pm. 

Public Holidays Closed.


For online orders:

 Free standard shipping on orders >$100

Free express shipping on orders >$120

(exclude furniture, >5kgs and regional area.)


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MY PLAYROOM PTY LTD ABN 38 632 534 617